How might we?
Once we knew where wanted to put our attention during the Design Immersion, we crafted Design Briefs. Each brief was fashioned to provide background on the design challenge as well as summarize the design opportunity in one central question the team was meant to address. In every case, the questions began with the words, “How Might We…?” (HMW) This optimistic framing of the challenge is a technique developed by IDEO and we highly recommend using it when you are rallying a team to take on a challenge.
The four HMW statements we brought into our Design Immersion are listed below.